The Outsider

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“It is literally true that you can succeed best and quickest by helping others to succeed.”

NAPOLEON HILL

Good Morning!

It’s your favorite Real Estate duo gracing your inbox as usual.

Today, I would love to give you some insights about Real Estate!

Please beware that real estate advice is not a one size fits all. Your Real Estate Plan should be tailored fit to your needs.

If you’d like to schedule a Complimentary Consultation Click Here!

It’s remarkable but here we are, the first Monday of December is upon us. Time sure does fly. But I know we are not gathered here today to discuss time or flies.

Today, I wanted to discuss seasonality in the Real Estate market and how you can use to your advantage.

Seasonality refers to a series of predictable patterns that occur over a one year period in a business or economy. It can be extremely helpful to help predict and analyze trends and be of use for business planning.

In Real Estate, we do experience seasonality. Typically, the market is the most active during Spring and Summer and tends to sizzle off during fall and winter.

But there are a few things that are worth noting regarding these trends that can be extremely helpful for buyers, sellers and investors alike.

Next are a few ideas to make use of seasonality to your gain and make the real estate market work for you, any day of the year:

  1. Go against the current: if everyone else is sitting down and waiting for the market to engage with it, it might be your best opportunity to attack. Let’s be honest: people who are buying or selling during fall and winter tend to be more serious and committed to the transaction. Many investors prefer slow season to look for properties.

  2. Strategize: Maybe you do not want to buy, sell or invest just yet but slow season is the perfect time to plan and strategize. Create an road map of where you want to be, set goals and create ways to reach them. By the time the market starts sprouting you’ll be ready to pounce and ahead of the game. Realtors also have more flexibility to tend to your needs and help you create a proper plan;

  3. Get into shopping mode: not everyone enjoys shopping for homes in the dead of winter but get infused with the holiday spirit and go home shopping too. Fall and winter are great times for home shopping. Less crowds, home defects and issues are more visible and you’ll be fully moved into a brand new home just in time to enjoy spring and summer.

  4. Research your Market: Although seasonality is an overall trend in Real Estate, the truth is not all markets are created the same. Rochester’s market has been staying steadily active throughout the seasons and with no signs of slowing down for the near future. Research your specific area and pay attention to micro trends that can affect you directly;

  5. Be timeless: My personal advice and favorite beauty tip, Just be Timeless. Engage with the Market when you are ready for it. there’s never truly a bad time to invest in Real Estate if you understand your motivations, where you stand financially and have a trusted Realtor by your side;

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I’ll see you Wednesday!

Your favorite Realtors,

Filipa & Emmy